movie
Media, sports, and entertainment
Discover the power of analytics and AI
Maximize revenue and assets across your business with modern data and analytics.
Use cases
Solve real-world business problems today
Deliver cost savings, enrich customer experiences, and improve business outcomes with powerful AI solutions and game-changing insights–all built on a secure foundation of trusted data.
Product search with AI
Product search with AI
Produce actionable, generative AI-driven insights that enhance customer product searches.
Product recommendations via Open Source LLMs
Product recommendations via Open Source LLMs
Provide personalized product recommendations and streamline your online purchase process.
Multi-touch attribution modeling
Multi-touch attribution modeling
Create multi-touch marketing attribution models to better understand customer behaviors.
Broken digital journeys
Broken digital journeys
Discover critical insights on customer journeys to enhance digital experiences.
Success stories
Trusted by media, sports, and entertainment companies like yours
New York Football Giants | Media and entertainment
VantageCloud Lake creates a winning fan experience
Saudi Telecom Company (stc) | Telecommunications
Using AI to connect with customers in more meaningful ways.
Vodafone Germany | Telecommunications
Acquiring millions of new customers.
Thought leadership
Explore our insights for media, sports, and entertainment
Building the AI-powered company of the future: Insights from media, sports, and entertainment execs
25%
strongly agree their analytics boost performance
17%
say analytics greatly enhance operational efficiency
25%
believe their organization excels at security analytics
0%
believe AI/ML fully supports their data analytics
To learn more about how execs across industries rate their data analytics and are preparing for the future, read the full Enterprise 2030 report from Teradata and Forbes.
Trust and security center
Industry standards for the most sensitive data
Reduce risk in a complex, evolving regulatory environment. See how Teradata is committed to meeting global compliance needs.
Why Teradata
Built for modern businesses
Subscriptions
Media
Track, manage, and plan your shifting revenue from advertising, subscriptions, and partnerships.
Sports_Basketball
Sports
Capture and leverage ever-growing volumes of data about individual preferences, habits, and lifestyle factors to better understand your fans.
Sports_Esports
Entertainment
Develop and deliver content on an individual level across platforms and properties to drive engagement, retention, and loyalty.
Delivering harmonized data and trusted AI/ML for all
Elevate customer experiences and drive profitable growth with Teradata VantageCloud. Our complete cloud analytics and data platform enables your team to implement a modern data strategy that can truly unify your financial services business across departments and regions.
Speak to the team
Ready to power your data and analytics in the cloud?